Louis Vuitton Takes the Plunge in Basel- It Will Bring its Luxury Timepieces to The Watch Fair in March

One of the leading names in the fashion world, Louis Vuitton, has decided it is finally time to take part in the biggest watch fair in the industry, Baselworld. Louis Vuitton has been making luxury travel trunks and accessories since it opened for business in 1854. But it was only nine years ago, in 2002, [...]

From March 24, 2010

A New Material Gains in Fine Watchmaking: Silicon

By Jessica Michault PARIS — An eternal tug of war in the watch industry teams heritage and history on one side against technology and innovation on the other. At this year’s Baselworld fair, the industry is getting a heavy jerk toward modernity from Breguet, one of the oldest watchmaking brands still in uninterrupted existence. Taking [...]

A Quartet of New Watches Stands for 150 Years of Chopard

By JESSICA MICHAULT PARIS — Nothing excites watch aficionados more than rarity. As the number of pieces in a limited edition diminishes toward the ultimate scarcity of a one-of-a-kind timepiece, the collector’s acquisitive urge amplifies exponentially. What is true of watches is also true of the watchmakers. In an industry that has hundreds of luxury [...]

Philip Mougenot, President of Chanel Watch and Fine Jewelry, talks about the redesign of the first Chanel watch, the “Première,” with Jessica Michault of the International Herald Tribune. He also talks about the evolution of Chanel designs, a new collaboration with Piaget, and an exclusive diamond-encrusted watch that costs more than 500,000 euros.