Colored Swatch Watches Are A Modern Classic

I don’t know about you but my first real grown up watch was a Swatch. I was in high school at the time and owning a Swatch, or three or four, was a serious status symbol back then. I remember the endless debates my friends and I would have over what color, which dial and [...]

At Cartier, Watchmaker Carole Forestier-Kasapi Promotes a Philosophy of Sharing

The watchmaking world has traditionally belonged to men. Probably fewer than a hundred women work in the upper management echelons of luxury watch companies, and the master watchmakers who happen to be women can be counted on one hand. It can therefore come as something of a surprise to learn that a woman is behind [...]

Luxury Watch Firms Catching Up to Generation X

Time is running out for the watch industry to find ways to capture the attention of potential luxury watch enthusiasts. The first generation of consumers that grew up in a world where cellphones were the norm and digital technology was integrated into everyday life — known as Generation X — are in their thirties and [...]

With its new Dior VIII watch line, the house of Christian Dior has got a lucky number on its hands

Looking to bounce back from the travails of the past month, Christian Dior is using the Baselworld show to introduce a new luxury watch collection. Previous Dior watch designs have been associated with specific designers, like Victoire de Castellane, Hedi Slimane and John Galliano, who was recently fired from the company. But the new Dior [...]

A Luxury Watch Wrap Up of SIHH: Timepieces Go From Thin to Thinner

Like the movie awards season, the Swiss watch fairs compete for attention. The Salon International de la Haute Horlogerie in Geneva this month played Golden Globes to Baselworld’s Oscars, drawing interest and attention from the long-established fair scheduled for March by being first to offer what is fresh and inventive. And just like the stars [...]