Mary-Kate and Ashley Olsen have carved out a unique niche for themselves in the fashion industry. The twins are exacting and crystal clear about what they want and what they think a very select group of wealthy women desire — understated and refined designs of exceptional quality. Garments that exist in the rarified air above trends, fast fashion or everyday attire. Instead, pieces from The Row reside outside of sartorial time. They do not age. They do not become obsolete our out of touch. They do no relinquish their evergreen grace for anything. And that is why they have become some of the most “major” designs of the modern age.