🎙️ Angela Missoni
This year marks the 20th anniversary of Angela Missoni’s reign at the head of the family owned Missoni house. During those two decades she has proven over and over again that there is always room for creativity, even within the confines of a house that has such an iconic DNA.
In the case of Missoni, the brand’s hallmark colorful knitwear, in zigzag shades, has been the upbeat foundation for countless collection. Each one a master class in color blending, knitwear innovation and feel good fashion.
Speaking from first hand experience, having attended pretty much every single show that Angela Missoni has done over the past two decades, I can attest to the fact that she has been incredibly agile and adept at adapting the signature style of the house to the ever evolving fashion tastes. But what I appreciate even more is how this matriarchal house, founded by Angela’s mother and father Rosita and Ottavio, has flourished in her hands and how her own children have also joined the family company. Bringing with them the knowledge of a third generation that are digital natives and are helping bring the brand’s message to crop of consumers.
Angela has also become something of an activist and has focused her energies on finding ways, including her own Missoni take on the Pussy Hat revolution, to empower women. Something that in today’s climate, is resonating even more profoundly than ever.
I spoke with Angela at the Missoni headquarters in Milan as she was in full swing of preparing her commemorative 20th anniversary show. It was a time for reflection for the designer, where she took stalk of everything she has accomplished so far. But also a moment for making plans and getting clear about what she wants to do next.